Lesson 3.1.4.4.3

3.1.4.4.3 Interviews and questionnaires Quiz: AQA Psychology, Unit 4

20 questions

Written by Revision Ninja · Last reviewed 11 October 2026

In partnership with Revision Ninja

Lesson 3.1.4.4.3, Interviews and questionnaires: 20 multiple choice questions for the AQA GCSE Psychology (8182), Unit 4: Research methods, written with Revision Ninja.

Host it live on the board and students join with a game code on their own devices, or revise alone with Free Play. The answers are revealed in the game.

Host this setFree Play

The 20 questions

  1. Which type of interview uses identical, pre-set questions in a fixed order?

    • Structured interview
    • Unstructured interview
    • Focus group
    • Semi-structured interview

  2. Which type of interview has no set questions and develops like a conversation?

    • Unstructured interview
    • Structured interview
    • Standardised interview
    • Closed questionnaire

  3. What is a major advantage of conducting a structured interview?

    • Completely flexible questions
    • Provides rich detail
    • High ecological validity
    • Easy to replicate

  4. Which type of data is a major strength of unstructured interviews?

    • Easily quantified data
    • Rich detailed data
    • Standardised metric data
    • Quick statistical data

  5. Why are unstructured interviews particularly difficult for researchers to replicate?

    • Strict time limits
    • Non-standardised questions
    • Low response rate
    • Fixed answer choices

  6. What is a major limitation of using a structured interview?

    • Difficult to compare
    • Lacks detailed answers
    • High researcher bias
    • Hard to replicate

  7. How does a questionnaire primarily differ from an interview?

    • Self-administered written answers
    • Always contains numbers
    • Conducted via telephone
    • Requires natural settings

  8. Which type of question on a questionnaire offers fixed set options?

    • Closed question
    • Open question
    • Unstructured question
    • Qualitative question

  9. Which type of question allows participants to answer in their own words?

    • Closed question
    • Rating scale
    • Open question
    • Multiple choice

  10. What is a key practical advantage of using questionnaires?

    • Rich qualitative depth
    • Large sample size
    • High response rate
    • No participant bias

  11. What term describes participants answering questions to present themselves positively?

    • Demand characteristics
    • Social desirability bias
    • Experimenter effect
    • Sampling bias

  12. A researcher asks, 'Do you agree that exercise is good for you? Yes or no?' What type of question is this?

    • An open question
    • A closed question
    • A structured interview question
    • A case study question

  13. What type of question is "How do you feel about your revision timetable?"

    • Closed question
    • Multiple choice
    • Open question
    • Leading question

  14. What is a key advantage of questionnaires over interviews for large surveys?

    • Higher response rates
    • Easier question clarification
    • Greater qualitative depth
    • Faster data collection

  15. Why are unstructured interviews often used in early research stages?

    • To test hypotheses
    • To gather statistics
    • To measure reflexes
    • To explore topics

  16. What advantage does interviewer clarification provide during an interview process?

    • Ensures participant anonymity
    • Increases sample size
    • Eliminates interviewer bias
    • Improves response accuracy

  17. What term describes an interviewer unconsciously influencing participant responses?

    • Sampling bias
    • Observer bias
    • Interviewer bias
    • Social desirability bias

  18. What flaw is present in the question "Do you agree that rules are fair?"

    • Open question
    • Double-barrelled question
    • Leading question
    • Ambiguous question

  19. What type of data is most commonly produced by an unstructured interview?

    • Numerical data
    • Quantitative data
    • Qualitative data
    • Statistical data

  20. What type of data do closed questions in a questionnaire usually produce?

    • Qualitative data
    • Unstructured data
    • Quantitative data
    • Descriptive data

All AQA Psychology quizzes